Why don't he write?
Posted by Jacob on March 1, 2007
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The observant among you should be asking, “Where is my weekly link roundup?” That is a good question. The reality is I’m a bit written out.
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Silas Notes
The Emerging Online Donor
Posted by Rhea on March 1, 2007
NonProfit Matrix recently posted about a new comparative study conducted by Target Analysis Group and Donor Digital between offline and online donors.
http://www.nonprofitmatrix.com/blog/default.asp?Display=43
The summary document (which you can download for free) tells us that there’s a growing number of online donors, they generally give more than those who respond by direct mail, and they are pretty loyal (but not as loyal as traditional donors). The research also supports integration between offline and online methods.
(Note: We recently conducted an Integrated Web Strategy seminar at NRB. Download the handout. )
Silas Partners exists to help Christian ministries fulfill their missions. Our specialty lies in helping ministries use the Internet effectively, in a way that supports their overall goals and strategic priorities. Read more >