Weekly Link Roundup, January 18

Copy Blogger on Cornerstone Content: As Silas Partners has been working with a number of clients, we have advocated the creation of cornerstone or guidepost or flagship content. Regardless of what you call it, this content can define ministries and can define how search engines see your site.

NeoSmart Files on Tag Standards: Tagging is all the rage in the Web 2.0 crowd, but there is no standard around how you deal with spaces in tags or which part of speech you use to tag.

Kevin 0′Keefe on Competitor’s Blogs (via ProBlogger): In the ministry world a competitor is an interesting concept. Certainly similar organizations compete for giving dollars. This is written from a law blog perspective, but brings out what I would say are great, and valid points.