Note: You are reading this message either because you did not load our stylesheets, or you are not using a standards-compliant browser. Please consider using one of these browsers to view this web site: Firefox, Opera, Internet Explorer, or Safari (Mac).

Silas Notes

Writing for the Web

Posted by Jacob on October 4, 2006

Writing for the web is a challenge. Visitors to your site get more savvy by the minute and the copy paste from offline material method isn’t going to work much longer, if it is working now. Here are three quick things you should keep in mind to improve your writing for the web:

  1. On the web people don’t read they scan (see Jakob Nielson’s heat maps)
  2. When it comes to emphasis (bold, italic) less is more, and with italics less should be more like not at all
  3. Identify and write for the audience on a per page basis

So there you are three quick tips, of course there is much more to it. Feel free to post questions and your web writing tips in the comments!

Leave a comment